A low-fidelity, click-through wireframe of the proposed product. A shopper standing at an in-store display scans a QR code, answers eight quick questions in exchange for an offer, and the brand watches real shopper intelligence build up live, with the open text answers summarised by our customized AI platform. This is a sign-off artifact about what the product does, not how it looks. Greys, boxes, and placeholders are deliberate.
The shopper scans the QR on the display with a normal phone, no app, and answers eight short questions to unlock an offer. Trimmed from the fifteen-question draft so it stays under two minutes at the shelf.
SCREEN 2The whole campaign at a glance: NPS, who is answering and from where, what pulled them to the display, and the AI-summarised top five things shoppers wrote in their own words.
★ HERO SCREEN SCREEN 3The behind-the-scenes step: Indigo builds the question set with the brand team, finalises the hook (the coupon or offer), and generates a unique QR code for every display the vendor prints. One campaign, a code per display, live in minutes.